London School of Photography Digital Strategy
London School of Photography offers short photography courses in Central London. After a recent rebrand, LSP wanted to match their renowned offline presence to an online audience, expanding their reach.
The main goal was to position LSP as an authority in Photography online and a curator of digital content.
Pacote produced an online landscape report and social properties report for LSP. We then created a full digital strategy with emphasis on social media and content curation. In the first 2 months, Facebook engagement grew more than 500%.